Ruell and Ray

Est 2010.
Blacksburg, VA

The idea behind Ruell and Ray is basically one of providing individuality by resurrecting “deadstock“ materials from around the globe and putting them together in America. These are handmade jeans constructed from rare denims which without intervention would never again have seen wear again. Ruell and Ray have summed themselves up conveniently with their motto, “One of a kind… Forever.”



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